{"isbn": "9781788162968", "book": {"idtitle": 6263567, "isbn": "9781788162968", "family_id": null, "title": "Story of the Brain in 10 1/2 Cells", "author": "Richard Wingate", "shorttitle": "Story of the Brain in 10 1/2 Cells", "il1": "310", "il2": "865", "il3": "AI1", "il5": "A12", "publisher": "TBURNAL", "imprint": "AI1", "series": "", "pubdate": "2023-07-18", "nz_pubdate": null, "instore_date": "2023-07-18", "coverurl": "Y", "format": "B", "height": 200, "width": 132, "page_extent": 224, "retail_price_aus": "34.99", "retail_price_nz": "37.99", "subtitle": null, "stock_status_code": "B", "pages": null, "kids_readership_from": null, "kids_readership_to": null, "edition": null, "ins_pp": null, "num_in_series": null, "previous_title": null, "nonsortprefix": "The", "editor": null, "locked": null, "stock_on_order": 0, "wordcount": null, "illustrator": null, "title_notes": "", "quote_file": null, "primary_book_f": null, "full_format_description": null, "created": "2022-06-07T15:20:01.948740+10:00", "updated": "2026-03-31T13:35:15+11:00", "weight": 0, "depth": 19, "stock_status_change_date": "2026-03-31", "edition_reference_code": null, "packagetype": "CASHB", "publisher_book": 44, "editor_sup": null, "secondary_book": [], "retail_price_uk": null, "uk_pub_date": null}, "awards": [], "categories": {"id_title_category": 347101, "isbn": "9781788162968", "cat_type": "BIC1", "value": "MJN", "priority": 4, "category": "BIC"}, "bic1": {"idmd_bic_mappings": 1382, "code": "MJN", "description": "Neurology & clinical neurophysiology", "marketing_main_code": "M", "marketing_main_description": "Medicine", "marketing_sub_code": "M", "marketing_sub_description": "Medicine", "back_cover_cat": "Nursing", "type_mapping": "BIC"}, "imprint": {"idimprint": "AI1", "description": "Profile Trade", "related_il3": "AI1", "screen_id": 4, "url_logo": "https://s3-ap-southeast-2.amazonaws.com/dimo.allenunwin.com/logos/Profile.png", "manual_isbn": false, "hide_from_user": false, "publisher_id": 44, "visiblity": 1}, "blurb": {"idblurbs": 3447421, "idtitle": 6263567, "isbn": "9781788162968", "short_description": "", "cover_blurb": "There are more than 100 billion brain cells in our heads, and every single one represents a fragment of thought and feeling. And yet each cell is a mystery of beauty, with branching, intricate patterns like shattered glass. Richard Wingate has been scrutinizing them for decades, yet he is still moved when he looks at one through a microscope and traces their shape by hand.<br><br>With absorbing lyricism and clarity, Wingate shows how each type of cell possesses its own personality and history, illustrating a milestone of scientific discovery and exploring the stories of pioneering scientists like Ramon y Cajal and Francis Crick, and capturing their own fascinating shapes and patterns.<br><br>Discover the ethereal world of the brain with this elegant little book - and find out how we all think and feel.", "product_description": "", "author_bio": "Richard Wingate is a world-renowned neuroanatomist and neuroscientist. He is principal investigator at the MRC Centre for Neurodevelopmental Disorders, and Professor of Developmental Neurobiology at King's College London. He is also editor-in-chief of brainfacts.org, the highly popular website that celebrates the wonders of the brain and is supported by The Kavli Foundation, the Gatsby Charitable Foundation, and the Society for Neuroscience.", "table_of_contents": "", "sales_points": "The brain book for people who don't read brain books - with the appeal of <i>Seven Brief Lessons on Physics</i><div><br><div>An elegant and beautiful gift package</div><div><br></div><div>Each chapter begins with a striking illustration of the cell explored</div></div>", "quotes": "", "key_note_blurb": "Peer into a microscopic world - and fall in love with the beauty of the brain", "keywords": "Brain; neuroscience; Carlo Rovelli; Seven Brief Lessons on Physics; Richard Wingate; Daniel Kahneman; Stephen Hawking; Brief History of Time; Oliver Sacks; Steven Pinker; Man Who Mistook His Wife for a Hat; neuroanatomy; neurophysiology; neurolinguistics", "acq_notes": "", "cover_strapline": null}, "format": {"format_id": "B", "description": "B", "screen_id": null}, "package": {"idpackagetype": "CASHB", "description": "HARD BACK", "type": "", "onix_product_form_code": "BB", "onix_product_form_detail_code": null}, "series_description": null, "book_cover": "https://s3-ap-southeast-2.amazonaws.com/assets.allenandunwin.com/images/medium/9781788162968.jpg", "links": [], "stock_availability_date": "2026-04-13", "excluded": false, "il3_desc": "Profile Books"}